In a three-year marketing deal, bet365 has become the official betting operator of the PGA TOUR. The company is based in Stoke-on-Trent, UK and will provide odds on leaderboards, player pages, and TOURCast, which offers 3D renderings of every shot made by each player. The deal also gives bet365 exclusive rights to use the TOURTour marks and promote their services through TOUR media and partner platforms.
The NFL and NCAA are among the sports leagues that have embraced official betting. This allows fans to bet on sports events without having to be an expert in gambling. Official betting also makes it easier for people to understand how odds are calculated. Betting odds can vary dramatically depending on many different factors, such as the type of game played, the number of teams participating, and more.
The NFL, PGA, and NCAA have all partnered with sports betting companies, such as DraftKings and FanDuel. In addition, the NFL recently closed a deal with Caesars, which plans to rebrand its sportsbooks as Caesars Sports. These partnerships can be mutually beneficial when companies share a common vision and equip each other with complementary components.
In Illinois, sports betting is now legal for those who are 21 years of age. The new law allows for physical betting and state-wide mobile betting. However, mobile betting will only be available to Illinois residents 18 months after retail sports betting launches. In addition, a master license will be required to open mobile sports betting in the state.